July 7, 2009 at 18:52 | In CEM, CRM 2.0, Enterprise 2.0, Linkdump, Social CRM, Uncategorized | Leave a Comment
Tags: CRM, CRM 2.0, Linkdump, Paul Greenberg, Social CRM
Great post by Paul Greenberg on what Social CRM is. An attempt to move forward from talking about the definition of social CRM to actually using Social CRM to engage customers in conversations.
Next step: applying social crm and measuring social crm success.